Data and analytics are gradually becoming the foundation for how marketing and advertising will be done in the 2020’s. Much of the detective work that was previously done by teams of “experts” will now be tasked to algorithms. What does this mean for you business? It means you will have access to information much like the biggest players in the marketplace.
In today’s podcast, I want to encourage you to consider adopting some the tools that will help you become a better strategist and make better decisions in your marketplace.