Master Planning Your Online Business

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I’m naturally a creative type of personality. In other words, I’m at my happiest when I’m making something. Let me add to that – I’m at my happiest when I’m making something someone else wants and is anxious to pay me for.

Being creative isn’t easy and if you’re going to build a business around your creative energies, you may want to consider some of the downsides.

My first online creation was a hit. My second wasn’t.

Think about the movies that are supposed to be big hits but turn into box office bombs. Or the bands or musicians that release albums or singles that flop.

It happens.

I’ve also invested time to pursuing the pragmatic, “boring approach” – selling what people need (webhosting, email services, etc.). At the very least, people will pay to keep the lights on. I put webhosting in that category.

So while you’re in the midst of making your plans, consider several different scenarios. None of us knows exactly what tomorrow will bring.

Jim Galiano

Jim Galiano

Jim Galiano is an Internet consultant, web developer, author and podcaster who started doing business online in 1998. His consulting, marketing and publicity services have been used worldwide since 2002. Jim has been interviewed by a variety of media sources including the Wall Street Journal and CBS News in New York.

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About Jim

Jim Galiano is an Internet consultant, web developer, author and podcaster who started doing business online in 1998. His consulting, marketing and publicity services have been used worldwide since 2002.

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