Have you ever noticed how many rules there are in the marketing, sales, and business space today?
There are rules for just about everything.
Do you want to set up a landing page? Follow these rules.
Do you want to launch an email campaign? Follow these rules.
Do you want to have a successful social media presence? Again, follow the rules?
Do you want to create a powerful business proposal? Follow the rules.
The list is unending.
In today’s podcast, I want to talk about rewriting the rules or, in some cases, throwing them out completely. How far has the “follow the rules” approach gotten you with your business?