Email Marketing for Everyone Else

In today’s episode, I’d like to talk about email marketing for “everyone else.” There are many different approaches to email marketing. Like the old saying in boxing, “Styles make fights.” The same principle applies to marketing. Some “styles” however, happen to be a lot more complex than others.

Overall, I think email marketing has been made unnecessarily difficult for the average business person. Over the past twenty-plus years, I’ve never seen more business owners stumble over and struggle with a topic, strategy, or activity as I’ve seen with email marketing.

I’ve seen every type of issue from – paralysis by analysis (or people overwhelmed by too many options) to the opposite side of the spectrum with people staring at blank screens not knowing what to say or write.

Thankfully, email marketing doesn’t have to be complex to be effective.

If you’re ready to get started with email marketing to connect with your market and build your brand, I think you’ll enjoy today’s episode!

Jim Galiano

Jim Galiano

Jim Galiano is an Internet consultant, web developer, author and podcaster who started doing business online in 1998. His consulting, marketing and publicity services have been used worldwide since 2002. Jim has been interviewed by a variety of media sources including the Wall Street Journal and CBS News in New York.

About Jim

Jim Galiano is an Internet consultant, web developer, author and podcaster who started doing business online in 1998. His consulting, marketing and publicity services have been used worldwide since 2002.

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