Hard Marketing Lessons
I learned the importance of marketing shortly after college. Back then I thought – if you were good at what you did and had a good product or service; you’d be okay at the end of the day. That’s how I thought at the time. …
Motivation
Every Niche Has Competition
[wp_ad_camp_1] “Choose a niche, there will be less competition.” That’s the advice that because popular in the early 2000’s. It’s still popular today. The thing is, today there’s competition in every niche. I have multiple web businesses that I’ve been operating since the late 90’s …
Decent, Good and Great Ideas
[wp_ad_camp_1] Some people start out online with a decent idea. You can build a “decent” business around a decent idea. I have a few ideas that I’ve built websites around that started out as decent ideas. Over time, I modified what I was doing and …
Are You On The Right Road?
[wp_ad_camp_1] Have you ever asked yourself, “Am I on the right road?” When you think about all the time and effort you put into something, you eventually have to ask yourself the question, “Is my investment in time, energy and money paying off?” Granted, there …
Avoiding Online Information Overload
[wp_ad_camp_1] Is there really such a thing as a “right way” to build an online business? There are many ways that can be considered right. There is also about 10-times as many ways that can be considered wrong. It’s easy to tell if you’re doing …
The Tools for Your Success
[wp_ad_camp_1] Last week I was speaking to a friend about a program called “Ventura Publisher.” Back in the early 1990’s, this was “the program” to use for writing or publishing books. It was so expensive, at least for me at the time… I couldn’t touch …
Accomplish More by Not Setting Goals
[wp_ad_camp_1] The concept of setting goals is, surprisingly enough, only about 100-years old. This fact really surprises some people. The term “goal-setting” became part of the American vernacular with the advent of sports into the American culture as the 20th century got underway. If you …
Marketing Wisdom – Be the same… but different
[wp_ad_camp_1] I got a really good piece of business advice, way back in 1986. I was told, “Be the same, but different.” People are drawn to familiarity… but intrigued by uniqueness. If you “mimic” another business’ style and marketing too closely, you’re going to come …