Articles
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Will a Decline in Social Media Affect Your Online Business?
Will the decline in Facebook usage combined with the decline in organic reach affect your online business? Let me start by saying, social media (Facebook in particular) transformed the way most of us interact and do business. Facebook reconnected me to old friends and family, …
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How to Sell Consulting with Your Other Online Services
How do you sell consulting services along with your existing online services? I like to keep things simple. Back in 2002 I had my first, paid consulting gig. I was paid for one hour of my time. It was then that I realized, “People will …
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Organic Traffic vs Paid Traffic
What’s the best way to increase targeted traffic to your website, your products, and services? In theory, people either find you on Google, on social media, or through a paid advertisement of some kind. Once you zoom in and taking a closer look at all …
Are You Over-complicating YOUR Online Business?
What are the best tools to use that will help you grow, manage and market your online business? Is there a chance over-complicating things? Over the years, I’ve purchased and tested countless tools, apps, and services. Most of the time the purchase was based upon …
A Selling System for Creatives
How can the average freelancer, designer, consultant or service provider create an effective selling or sales system for their online business? Although I’m primarily writing this for those of us selling online services, the principles are universal and can be applied to anything. What do …
Designing Your Ideal Online Business
How do you design your ideal online business? One that’s a good fit for your schedule, temperament and financial needs? Most people aren’t at a place in their lives where they have the know-how to “design” an online business right out of the gate. Instead, …
How to Sell More of Your Online Services
Why is it so difficult for so many self-employed, online entrepreneurs to get new clients, grow their income, and successfully sell their services online? It’s a genuine struggle. Most graphic designers, web developers, writers, editors, coaches, SEO people, and social media managers face what seems …
Starting a Digital, Online Agency
How do you start, build and market a digital, online agency? First, what is an agency? According to most online dictionaries, an agency is a business or organization established to provide a service. My first decent job out of college was working for a graphic …
The Truth About the Freelancer Lifestyle
How much money does the average freelancer make? Questions like these often raise more questions than they answer. If you’re just starting out as an aspiring website designer, writer, virtual assistant, etc., it’s probably the most important question of all. How much can you really …